Saturday, January 29, 2011

Day Fifteen - Exploring, Brewing,

Yesterday was our only full day in Copenhagen. Bryan and I woke up as early as we could, put down the always interesting European continental breakfast, and got out to the city streets. We saw some very interesting buildings, city squares, statues, and sculptures. Copenhagen, the largest and capital city of Denmark, has a lot to offer when it comes to historic architecture. Mixed in with the classic buildings were some new modernistic designs that I have never seen before.

Republicans!
The group had lunch at a Southwestern US themed restaurant that Bryan and I saw while exploring yesterday morning. We had a very traditional Danish lunch of plaice, sirloin, caviar, and a brick, which turned out to be rye bread. We headed straight from there to Carlsberg Brewery, located a little bit outside of the Copenhagen City Center. We met with a representative from the brewery and he gave us a presentation giving us an inside look at the company and also the entire beer industry. The marketing side of the beer industry is very industry as Carlsberg uses sponsorships to promote their brand. They use a structured approach to marketing and concluded on their current sponsorships of Liverpool Football Club and the European Football Tournament (soccer).

Last night was the true last hurrah for the group. We went out for an amazing dinner at Flora's Steakhouse. An appetizer of shrimp followed by a great steak and baked potatoes with crepes for dessert made for an awesome dinner. We again went out to the downtown district of Copenhagen to find out where the locals hang out on the weekend and found a couple great spots.

The Ice Bar that we went to last night was a highlight of the entire trip. The bar provides you with arctic capes and gives you an ice glass for entry to the bar, made almost entirely out of ice. It was awesome. Most of the group went and we danced, played with the ice, and had a great time.

As I write this all but the 10ish hour flight of the trip is left and I am definitely not looking forward to that. I don't know the next time that I will return to Europe so it is a bittersweet departure. I can't wait to get home to see my friends and family and tell all the stories from the trip. Let me know if you want to talk about anything Scandinavia; I have stories and can't wait get back to the US!

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